20091128

First English single malt going to market

Chalk up one more single malt whisky for the UK, but don't credit this one to Scotland.

The English Whisky Co., which operates St. George's Distillery in Norfolk, has gone to market with its own single malt, complete with a label showing St. George in dragon-slaying mode.

David Fitt, distiller at St. George's, tells local news media the reaction from the Scots has been fast and sometimes furious. One angry e-mail proclaimed, "You've betrayed Scotland."

The whisky which will go on sale beginning December 16 has been aging since 2006, when the first barrels were produced.

St. George's is the first and only registered whisky distillery in England. It is using barley grown in Norfolk along with Breckland water. Forsyths of Rothes, which has been servicing the whisky industry since the late 1800s, built the equipment in the distillery, including the copper stills. Iain Henderson, a former manager at the Laphroaig Distillery, oversaw the initial production.

The company says next year it will bottle a peaty spirit distilled by Henderson. It also plans to experiment with sherry and Madeira casks, and plans a special English whisky for the 2012 Olympic Games to be held in the UK.

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