20060412

Caymans 'tourist' rum enters U.S.


Fans of Tortuga Rum no longer have to go to the Cayman Islands for a bottle. It now is being made available in 10 U.S. states with nationwide distribution expected by mid- to late summer.

Majestic Distilling of Lansdowne, MD, is the U.S. importer.

The Tortuga Rum Co. Ltd., founded in 1984, is the largest duty-free liquor business in the Cayman Islands. Its premium and flavored Tortuga Rums, blends of Jamaican and Barbados rums, are a good seller to cruise ship passengers and other tourists. Prior to signing a distribution agreement with Majestic, they were available only in the Caymans.

Majestic is offering Tortuga rums in 1.75, liter and 750ml bottles. Banana, coconut and spiced flavors will be introduced later this year.

The Tortuga Rum Co. is a family-owned business based in Grand Cayman. It already has international business experience with its Tortuga Caribbean Rum Cakes, the Caymans' No. 1 export product.

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