2 new Beam flavors, but just 1 for you
• Jim Beam Apple, bottled at 30% abv (60 proof), is Beam’s Kentucky straight bourbon blended with apple liqueur. Beam recommends it be taken on the rocks or with club soda as a highball with a green apple slices as a garnish.
• Jim Beam Citrus Highball RTD (ready to drink) is available only in Japan and Australia. It fuses bourbon with several varieties of grapefruit. The drink, finished at 4.8% abv, and comes in 375ml cans available 6- and 10-packs.
The new products two join Jim Beam Honey in the flavored portfolio.
Posted by William M. Dowd at 3:35 PM