You may know his face more from cosmetics and haircare products than from tequila, but John Paul DeJoria has just become the principal owner of Patrón tequila, a company he co-founded.
The transaction was announced in late July, but just become official. DeJoria now is No. 1 at Patrón Spirits International AG (formerly Caribbean Distillers Corp. Ltd.), the parent company of The Patrón Spirits Co. In addition, a subsidiary of Bacardi Ltd. now holds "a significant minority stake in the company," according to the announcement.
DeJoria, 64, is the founder with stylist friend Paul Mitchell of John Paul Mitchell Systems, the hair care products line that has made him a billionaire.
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