'Age Reverser' cocktail debuts

Public relations agencies are always on the lookout for some current event that will help them sell their clients' wares.

The drinks industry is no exception. So, it was no surprise when Catherine Pappas, representing 10 Cane Rum, sent me a list of Academy Award-themed cocktail recipes based on said rum.

In the interest of balance, I can't post every recipe sent to me, but I did particularly like the one called "Benjamin's Age Reverser," referring, obviously, to "The Curious Case of Benjamin Button." That's the Brad Pitt film version of F. Scott Fitzgerald's tale of a man born old who gets younger all the time.

The gimmick, besides the use of 10 Cane, is the inclusion of pomegranate juice, which researchers tell us is rich in anti-oxidants and, therefore, good for us.

Here's the recipe:

2 ounces 10 Cane Rum
1 ounce pomegranate juice
3/4 ounce fresh-squeezed lemon juice
Dash of simple syrup

Combine all ingredients in a mixing glass. Add ice, shake vigorously and strain into a martini glass. Garnish with pomegranate seeds and/or a lemon twist.

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