20090114

Beam Global names top mixologist

There is little logic to producing great spirits and not knowing a myriad way of utilizing them. Thus, Global Spirits & Wine Inc. has added a "national accounts mixologist" to its staff in the person of Philip Raimondo.

"As a former bartender, I understand what mixologists and consumers are looking for in cocktails," Raimondo said. "I believe you can only make great drinks with the finest and freshest ingredients and am committed to teaching Beam Global customers fun and flavorful ways to mix with our brands."

Raimondo has nearly two decades' experience in the beverage operations and hospitality industries. Prior to his new role, he was the beverage director for Ruth's Hospitality Group, which owns and operares the Ruth's Chris Steak House and Mitchell's Fish Market restaurants. He began his career as a bartender at a TGI Friday's unit.

He has won a number of industry awards, including placing third in the world in the Belvedere International Mixology Competition.

Raimondo will support the entire Beam portfolio in his new role, but will concentrate on Jim Beam Bourbon, DeKuyper Cordials and Liqueurs, Cruzan Rum, Courvoisier Cognac and (rĂ­)¹ Whiskey.

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